These Key Performance Indicators (KPIs) indicate the quality of your in-game traffic and influence the revenue in the end:
- Estimated Net Revenue - Your estimated revenue within the selected time period.
- Sessions - The amount of gameplays you had within the selected time period.
- eCPM - The average revenue 1000 ad impressions made.
- CTR - Percentage of people clicking on ads.
- Average Sess. Duration - The average time a user spends in the games on our portal on average.